GeekWire - Sept. 28, 2018
Geekwire featured the Ready Set Raise accelerator program of the Female Founders Alliance where Pandere Shoes was a participant.
Pandere Shoes (Anchorage, AK): Expandable shoes for people with foot and health challenges.
Laura Oden has lymphedema, which causes swelling in her feet and prevents her from fitting into regular shoes. As a long-time entrepreneur, she decided to create a more comfortable solution for herself and the 43 million people who also suffer from the same problem. The result is Pandere, which makes shoes that expand in toebox, midfoot and around the ankles. The company has pre-sold 250 pairs and has another 10,000 interested customers in its product, which is made in Portugal.
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ANCHORAGE (KTUU) - Getting a business idea off the ground and turning it into a successful product is no easy task, but one Alaskan company, Pandere Shoes, was able to do just that.
They started by identifying a problem.
“I've had difficulty finding shoes to fit my feet for the last 40 years, because I have a medical condition called lymphedema, so one foot is chronically swollen," said Pandere CEO Laura Oden.
Like many others living with lower limb lymphedema, I struggle when it comes to footwear. Most of my swelling is in my right foot and ankle, so finding a shoe that comfortably fits is a challenge. And finding a shoe that’s stylish, too? Forget it.
I’m always on the lookout for lymphie-friendly footwear, so when my friends at Pandere reached out to me asking if I’d be interested in trying their latest style on for size, I was ecstatic.
The Foot Freedom Almanac’s Guide to Buying Shoes for Wide Feet
As much as 72 percent of people don’t wear shoes that are wide enough or long enough for their feet. The same 2018 study, published in the Journal of Foot and Ankle Research, found substantial evidence demonstrating that ill-fitting shoes are associated with foot pain and a number of foot disorders. Do you have wide feet?